Bachelor · Undergraduate · Post-bac

BBA Europe


Bachelor of Business Administration — European Track

3 years · 180 ECTS Paris · Bilingual EN/FR Institutional diploma IJABER article · ISSN 3077-2273
Programme Overview · 3-Year BBA · Paris School of Entrepreneurship

Bachelor of Business Administration — 3-Year European Track

Develop the skills of an innovator, future manager and specialist — building a real entrepreneurial project with school guidance from Year 1 (actually launching a company remains a personal choice). The 3-Year BBA at PSE is designed for students seeking a strong foundation in business, management and entrepreneurship, preparing for careers in Europe and beyond.

Shaped by PSE's DNA of entrepreneurship, this programme combines academic rigour with active, project-based pedagogy — developing the critical thinking, creativity, and leadership skills that today's job market expects. It leads to an institutional diploma awarded by Paris School of Entrepreneurship and differs from the 4-Year BBA International in both pace and scope.

Programme at a glance
Admission Requirements

Who Can Apply?

Y1 · Entry High school diploma or international equivalent
Y2 · Transfer 60 ECTS validated in a related field
Duration

3 Years · 180 ECTS

  • Main intake in October · February & May depending on programme
  • Full-time or flexible part-time
  • Hybrid on-site & online
Language & Format

Hybrid Learning

  • French and/or English
  • On-campus · Paris seminars
  • Online · Supervised sessions
  • Full-time / flexible part-time
Academic Foundation

High-Quality Curriculum

  • Theory meets real-world practice
  • Case studies & live projects
  • Progressive professional immersion
  • Experienced practitioner faculty
Global Exposure

Study Trips

  • Europe & USA study trips (travel costs not included in tuition)
  • Intercultural competence building
  • International business network
  • Openings toward international careers
PSE Entrepreneurship DNA

Built to Lead

  • Develop a real entrepreneurial project from Year 1
  • Critical thinking & creativity
  • Leadership & initiative
  • Entrepreneurial mindset & values
Tuition Fees

€9,500 / year

  • 3 years · 60 ECTS per year
  • Deposit: €2,000 (once admitted)
  • Payment schedule possible (art. 13 bis T&Cs)
  • Merit scholarship up to 25% · from 1 February
Accessibility

Accessibility

Degree Awarded

BBA Europe · 180 ECTS

Bachelor of Business Administration
  • 180 ECTS · 3 years · Post-bac
  • European track
  • Institutional diploma
  • Distinct from 4-Year BBA International
Applications Open

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BBA Europe · 3-Year Program
01 Program Objectives

Built for business careers in Europe and beyond.

The BBA Europe (3 years, 180 ECTS) at Paris School of Entrepreneurship prepares future managers, entrepreneurs and international professionals — combining academic rigour with project-based learning and an opening onto the European market. It leads to an institutional diploma.

OBJ. I

Prepare for Business, Management & Entrepreneurship

Prepare students for careers across business, management and entrepreneurship — with practical knowledge and strategic thinking for competitive global markets.

OBJ. II

Develop In-Demand Skills

Build skills in strategy, leadership, digital innovation and intercultural communication — four pillars of a sought-after profile in Europe and beyond.

OBJ. III

Form Professionals for International Markets

Develop professionals and entrepreneurs able to work in European and global ecosystems, with cultural awareness and market insight.

OBJ. IV

Encourage Initiative, Practice & Reputation

Empower students to take initiative, build practical skills through real projects, and construct a professional reputation before graduation — in line with PSE's entrepreneurial approach.

"A BBA designed not to teach business — but to place you in it."

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BBA Europe · 3-Year Program
02 Skills & Competencies

Professional skills for global business careers.

The BBA Europe develops professional skills directly applicable in business, organised into competency areas under the programme's internal framework — useful for a first role, a first venture or a Master's application.

A

Management & Leadership

  • Lead multicultural teams
  • Facilitate meetings & resolve conflicts
  • Ethical, performance-driven leadership
B

Project Management & Entrepreneurship

  • Design, plan & deliver projects
  • Launch an entrepreneurial or intrapreneurial project
  • Resilience, creativity & initiative
C

International Business & Strategy

  • Global market research & analysis
  • International business strategies
  • CRM systems & European trends
D

Innovation & Digital Transformation

  • Digital tools & emerging tech
  • Transformation & innovation projects
  • Critical and creative thinking
E

Intercultural Communication

  • Professional English & French
  • Optional 3rd language
  • Global communication adaptability
F

Personal Development & Soft Skills

  • Critical thinking & problem-solving
  • Leadership & emotional intelligence
  • International network building

Competency Areas

Internal Framework

Area 1

Management, Leadership & Team Coordination

  • Lead and motivate multicultural teams
  • Facilitate decision-making and conflict resolution
  • Develop ethical and performance-driven leadership

Area 2

Business Strategy & International Development

  • Conduct strategic analysis (internal/external)
  • Build international market entry plans
  • Manage client portfolios and CRM systems

Area 3

Project Management & Entrepreneurship

  • Plan, execute and deliver complex business projects
  • Develop a viable business model from concept to launch
  • Lead intrapreneurial initiatives in existing organizations

Area 4

Digital Innovation, Marketing & Communication

  • Design multichannel digital marketing strategies
  • Use digital tools, AI and data analytics
  • Communicate effectively across cultures and platforms
BBA Europe · 3-Year Program
03 Curriculum & Methods

Teaching methods, curriculum & global immersion.

Three years structured around project-based learning, progressive specialization and international exposure — with the flexibility of a hybrid format.

Organization

  • 3-year programme · 180 ECTS
  • Hybrid: on-site + online
  • Full-time or flexible part-time

International

  • Bilingual French / English
  • Optional 3rd language
  • Study trips: Europe & USA (travel costs not included)

Support

  • Faculty mentors & coaches
  • Digital platforms & resources
  • Career tutoring & coaching

Assessment

  • Case studies & project defenses
  • Periodic exam sessions
  • No automatic credit equivalence

The 3 Years of the European BBA

Y1

Initiative & Fundamentals

  • Core economics, accounting, law, marketing
  • Professional communication EN & FR
  • Digital literacy & data culture
  • Innovation mindset & early prototyping
  • Responsible & ethical leadership
Y2

Advanced Skills & Portfolio

  • Growth strategy & go-to-market
  • Product & ops management, no-code tools
  • Financial decision-making & entrepreneurial finance
  • B2B sales & CRM
  • Preparation for micro-certifications & portfolio deliverables
Y3

Global Immersion & Capstone

  • Strategic capstone project
  • International immersion / field study (travel costs not included)
  • Applied research & public speaking
  • Extended internship with a measurable contribution
  • Career portfolio: e-portfolio & references
Majors & Concentrations

Customize your European degree.
Choose your area of expertise.

5 majors and 25 concentrations across the AI, Climate & Sustainability, Supply Chain, Digital Sovereignty and Digital Innovation tracks — open subject to sufficient enrolment; your choice is confirmed in writing before enrolment.

5 Major Pathways

European Business & Trade

Intra-EU logistics, European regulatory compliance, single market strategy, cross-border commerce and pan-European M&A.

Finance & Accounting

AI applied to finance, sustainable finance, supply chain finance, European corporate finance and IFRS reporting standards.

Marketing & Communication

AI-driven marketing, digital marketing, European brand strategy, luxury & lifestyle marketing and public relations.

Management & Operations

European supply chain & operations, AI-augmented management, climate-conscious operations, HR & talent management and European labour law.

Technology & Innovation

AI for European business, digital sovereignty & GAIA-X, supply chain digitalisation, digital business models and CleanTech ventures.

25 Concentration Pathways

Intra-EU Supply Chain & Logistics
European Regulatory Affairs
EU Single Market Strategy
Cross-Border Commerce
European M&A
AI in Finance
Sustainable Finance
Supply Chain Finance
European Corporate Finance
IFRS Reporting
AI-Driven Marketing
Digital Marketing
European Brand Strategy
Luxury & Lifestyle
Public Relations
European Supply Chain & Operations
AI-Augmented Management
Climate-Conscious Operations
HR & Talent
European Labour Law
AI for European Business
Digital Sovereignty & GAIA-X
Supply Chain Digitalisation
Digital Business
CleanTech Ventures
BBA Europe · 3-Year Program
04 After the BBA

Career opportunities & further studies.

The BBA Europe prepares students for operational roles in France, Europe and internationally — or for further study toward a Master's, MBA or sector specialisation, with a view to more senior roles in time.

Target Roles

Marketing & Digital

Digital Marketing Specialist Community Manager Junior Product Manager Marketing Research Analyst

Business & Sales

Business Development Executive Sales Representative International Business Associate Import–Export Specialist

Project & Operations

Project Coordinator Junior Buyer Supply Chain Assistant

Examples of target roles. The position obtained depends on each graduate's profile and the job market; no outcome is guaranteed.

Further Studies

  • →
    Master in Management / MBA Strategy, Innovation, Global Leadership
  • →
    Master in Digital Marketing E-commerce, UX, Data Marketing
  • →
    Sector Specialization Luxury, Tech, Finance, Healthcare

Admission to a Master's or MBA depends on each institution's criteria.

After a Master's / MBA — examples of target roles

Financial Analyst Risk Manager E-commerce PM Startup Founder Strategy Consultant Wealth Advisor

International graduates — Post-study rights in France

The “job seeking or business creation” residence permit is reserved for holders of certain diplomas, notably a licence professionnelle or a diploma at least equivalent to a Master's, as listed by French regulations. The BBA Europe, an institutional diploma at Bachelor level, does not in itself give access to this permit. International students who wish to remain in France after their studies should check with the competent préfecture or on service-public.fr. PSE does not guarantee residence rights. Each case is reviewed by French authorities.

BBA Europe · Admissions

How to Apply — direct, transparent, no Parcoursup

The BBA Europe at Paris School of Entrepreneurship is open after the high school diploma, with admission based on an application file and an interview — no competitive exam. Four clear steps, an individual review of every application and a main intake in October, open to French and international students.

1:1 Individual review of every application · Decision by email
Oct. Main intake · February & May depending on programme
100% Open to all nationalities
0 Parcoursup — direct application to PSE

Four steps — from pre-application to enrollment

01

Step 1

Eligibility Check

Complete the online application form so our team can check your eligibility for Year 1 or Year 2 entry.

  • 100% online form
  • Year 1: high school diploma · Year 2: 60 ECTS
02

Step 2

Document Submission

Upload your supporting documents; the admissions team specifies what is needed for your profile and nationality.

  • Academic transcripts
  • CV and motivation letter
  • Language proof (English and/or French) where applicable
03

Step 3

Review & Interview

Our admissions committee reviews your file and schedules a motivation interview by video call. The official decision is sent by email.

  • Video interview (Zoom / Teams)
  • Discussion of your project
04

Step 4

Final Enrollment

Confirm your admission by paying the €2,000 deposit to secure your place. You have a 14-day right of withdrawal.

  • Payment schedule possible (art. 13 bis T&Cs)
  • Enrolment certificate for visa issued once enrolled

International applicants — visa & onboarding support

PSE issues an official enrollment certificate required for visa applications (Type D student visa, Campus France procedure where applicable). Our admissions team guides you through document translation, certified copies and accommodation options. WhatsApp support is available in English & French. PSE does not guarantee visa issuance, which is decided by the consular authorities.

Ready to apply for the BBA Europe?

Submit your application online, or talk to our admissions team to discuss your project and the right entry point for your profile.

BBA Europe · 3-Year Programme

Frequently Asked Questions — BBA Europe

Key information on the programme, admission, diploma and career paths. Click a question to expand the answer.

What are the admission requirements for the BBA Europe?

Year 1 — High school diploma (French baccalauréat, any track) or an international equivalent.

Year 2 — 60 ECTS validated, or a first year of higher education validated in a related field. Transfers and changes of direction welcome.

Admission is based on an application file and an interview, without Parcoursup. Each application is reviewed individually and the decision is sent by email.

Is the BBA Europe a Bac+3 qualification?

The BBA Europe is open after the high school diploma (post-bac) and lasts 3 years (180 ECTS). It leads to an institutional diploma awarded by Paris School of Entrepreneurship. It is neither a French national licence nor a qualification registered with the RNCP, so it does not confer a state-recognised “Bac+3” level. Its recognition by an employer or another institution is at their discretion.

Is the diploma recognised internationally?

The BBA Europe awards 180 ECTS over 3 years. It is an institutional diploma awarded by Paris School of Entrepreneurship, a private higher education institution declared to the Rectorat de l'Académie de Paris (UAI 0756576R). It may allow further study at Master's or MBA level, in France and abroad, subject to each institution's admission criteria.

It is not registered with the RNCP — applicants should check recognition conditions in their home country.

Can I study in a hybrid format (on-campus and online)?

Yes. The BBA Europe is offered in a hybrid format: on-campus seminars in Paris and supervised online sessions. Full-time and part-time options are available.

What are the tuition fees and financing options?

€9,500 per year, including a €2,000 deposit paid once admission is confirmed. A payment schedule is possible under article 13 bis of our Terms and Conditions, and you have a 14-day right of withdrawal.

Scholarships are the only form of fee reduction. Under our Scholarship Policy: merit scholarship up to 25%, sports scholarship up to 10%, transfer support up to 5% (non-cumulative). Applications are accepted from 1 February, within the budget allocated by PSE. Travel costs for study trips are not included.

Are there specialisations?

Yes. From Year 2, you choose a major — European Business & Trade, Finance & Accounting, Marketing & Communication, Management & Operations, or Technology & Innovation — complemented by one of 25 concentrations.

Majors and concentrations open subject to sufficient enrolment; your choice is confirmed in writing before enrolment.

What career paths can the BBA lead to?

Examples of target roles: digital marketing officer, community manager, business developer, junior project manager, buyer, international business officer. The position obtained depends on each student's profile and the job market; no outcome is guaranteed.

The BBA Europe may also lead to further study at Master's / MBA level, subject to each institution's admission criteria.

How is the BBA Europe different from the BBA International?

The BBA Europe (3 years, 180 ECTS) focuses on European business, with a faster route to employment. The BBA International (4 years, 240 ECTS) offers a longer international immersion, with residencies in several cities on the IAM Track. Both share PSE's entrepreneurial approach.

Can international students apply and get visa support?

Yes. PSE issues the enrolment certificate required for the student visa, guides students through Campus France procedures where applicable, and offers WhatsApp support in French, English, Spanish and Portuguese. PSE does not guarantee visa issuance, which is decided by the consular authorities.

Can't find your question? Our team will answer you directly.

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